The Trust in AI: Exploring US Investors’ Perception of AI Financial Advice
A recent survey conducted by the Certified Financial Planner Board revealed that approximately 31% of US investors would be open to following AI-generated financial advice without verifying it with another source. The survey, which polled over 1,100 adults, also found that although only 31% of respondents had received financial planning advice from AI, 80% expressed satisfaction with the experience. Interestingly, generative AI tools were preferred over social media for financial advice across all age groups. However, the CFP Board emphasized the importance of verification by a financial advisor for both AI-generated and social media-derived financial advice. The survey also indicated that only 52% of respondents were interested in receiving AI-created financial advice in the future.
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